Why are Key Performance Indicators Integral to Effective Asset Management?

Why are Key Performance Indicators Integral to Effective Asset Management?

Why are Key Performance Indicators Integral to Effective Asset Management?

A Key Performance Indicator (KPI) is a type of measure that is used to evaluate the performance of an organization against its strategic objectives. KPIs help to cut the complexity associated with performance tracking by reducing a large amount of measures into a practical number of 'key' indicators.💡

Why do we (reVISION Masters, Kaliser & Associates PC, Lakeside Luxury Retreats...) and many of our clients utilize our www.dynamickpis.com software to help asset manage their multifamily, storage and other revenue producing real estate investments?

  • Numbers do not lie! But people do sometimes!
  • Incredible efficiency and time-saving tools to have immediate insight into how your property manager, leasing manager, marketing manager and bookkeepers are helping or hurting performance of your assets on a daily basis
  • No waiting for Owner's reports that are delivered 15-20 days on the following month. Stale data serves very little purpose
  • 60+ key performance indicator charts/graphs that show current performance, past performance and indications of future performance on a 2-page pdf in your inbox every a.m.


We thought we would show you one of 60+ KPIs on our 2-3 page report. This client has 3 assets that we combined on one daily KPI report. Again, this is just one KPI, but a very important one that has a direct impact on Net Operating Income ("NOI").

Prospects to Conversion

  • Where should you focus your marketing efforts
  • Not all markets or submarkets are created equal
  • Apartments.com is the most expensive (what is your conversion rate)
  • Physical advertising (works on one asset but not on others)
  • Best source of advertising for MF is REFERRALS
  • Facebook Marketplace costs $0 
  • Property website (sunk cost). If you are not getting traffic, your site is not being optimized.


When was the last time (or any time) you have a detailed look at the marketing of your assets? Direct impact on occupancy, renewals, time-management of your staff and many other factors. This is just 1 of 60+ daily KPIs

Check this KPI graphic out! What else can you determine (these are real properties in the same metro). For more information - info@dynamickpis.com

 

Merrill Kaliser
Merrill Kaliser